Workforce expectations are evolving faster than many pay and reward strategies. What attracts and retains employees today may not resonate in one, five or ten years’ time, particularly as career paths, life stages and employee priorities continue to diversify. This interactive conference session explores how payroll and reward leaders can use employee personas to design pay and reward packages that remain relevant over the short, medium and long term. Attendees will gain insight into future-proofing engagement strategies, aligning reward design to changing workforce needs, and ensuring their organisation continues to attract, engage and retain talent, positioning themselves as an employer of choice both now and in the years ahead.